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Retailers are about to find Facebook more friendly | Retailing Today

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in March
MARCH 25, 2015 | BY GINA ACOSTA

acebook is aiming to revolutionize the way customers communicate with retailers by re-inventing the customer service platform.

The tech giant is inviting retailers and other companies to develop software that allows customers to communicate instantly with them through Facebook Messenger. Facebook and its partner Zendesk, a customer service platform firm, are teaming up to allow businesses to provide scalable and responsive customer service to the more than 600 million people worldwide who use Messenger.

http://www.retailingtoday.com/article/retailers-are-about-find-facebook-more-friendly
 

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